Newsletters are still one of the best ways to grow an audience, increase your authority, and get the word out.
I run a decent sized Newsletter at UI Movement. It has over 17,000 subscribers and an average open rate of over 40%.
I send the newsletter out every week without fail, and it only takes me a few minutes a week to do so.
The content on the site is curated by myself and a few others. I created a tool that lets me create a newsletter, simply by selecting which posts I want to go in it.
This means it only takes me a few minutes a week to send out the newsletter and it gets way more engagement than anything I see from Twitter, Facebook, Pinterest etc.
Not only that, but it also makes money from sponsorships.
Letterfuel is essentially a service that allows you to create engaging newsletters as easily as I do on UI Movement.
It makes the process of building the newsletter so easy that you can focus on consistantly getting a high quality email into the inboxes of your subscribers.
Don't get me wrong. Growing an audience is hard. It still takes work to successfully grow a curated newsletter, but tools like Letterfuel can at least make the process easy, so you can focus on the right things.
The icon used on the favicon and on the home page is by Phil Scott.
Letterfuel is hosted on Digital Ocean and we use Amazon SES to send out the emails.
If you want to get in touch, use the chat icon on the bottom right of this page, or send me an email at firstname.lastname@example.org.